Sasha Lexha, a close portrait in a black lace-up top.

Model & content creator

Sasha Lexha.

“Ultra feminine. A little dangerous. Always myself.”

Fashion, beauty & life in my own style.

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Soft glam. Strong presence.

A love for high heels, a good beauty ritual, and dressing like you mean it.

Sasha in a fitted red midi dress and black strappy platform heels in a hotel corridor, one hand in her hair, a monogram bag on her shoulder.
A close-up of Sasha at night in the car: platinum hair, soft bronze glam and a glossy nude lip, layered silver chains over black fur.

The lookbook.

Sasha kneeling on a bed in a black patent zip dress and croc boots, hands on her hips, with long red nails.
A little attitudeFashion
A black-and-white portrait of Sasha in the car, her long platinum hair swept aside by a hand with long dark nails, in an open shirt over black lace.
All eyesBeauty
Sasha in a sage button-up shirt in the car, her long platinum hair caught by the wind.
Off dutyLifestyle
Sasha at night in a red wrap dress and strappy black heels, one hand on the open door of a black car, a small black chain bag at her hip.
After hoursFashion
Sasha with her hair in a sleek bun: winged liner, soft bronze glam and a small diamond heart pendant.
Soft glam. Strong energy.Beauty
Sasha in a hot tub at sunset in a neon yellow and orange crochet top, her hair in a low bun, under a pink and purple sky.
In hot waterLifestyle
Sasha in a black cut-out top, a pleated black mini, monogram tights and patent platform heels in a hotel corridor.
Pleats, pleaseFashion
Sasha with long black hair, a matte red lip and dramatic winged liner, in crystal drop earrings, layered silver chains and a glittery silver-and-black tinsel top.
Gone darkBeauty
Sasha in a black zip-front jumpsuit trimmed with silver hooks and pink strappy heels, in a grand casino lobby under a chandelier of glass globes.
All inFashion
Finishing touchesBeauty
Sasha in a Barbie-print crop top and leggings with pink stiletto heels, perched on a black tufted sofa.
Dream houseLifestyle
Sasha with her hair pulled back sleek, long red stiletto nails at her chin, a diamond ring and a chain necklace, in a black top.
Claws outBeauty
Sasha and Adam in a velvet booth on a night out, her long curly blonde hair over a burgundy patent coat, smiling and making a peace sign with long white nails.
Date nightLifestyle
Sasha with a red lip and long blue stiletto nails, her platinum hair pinned up, in a pale blue zip top.
Red, on purposeBeauty
Sasha in the car in a white fur jacket over a navy ribbed top, her long blonde hair loose and one hand raised to it.
Winter whiteFashion
Sasha in a black patent zip top and a crystal choker that spells SASHA, against a dark studio backdrop.
Spelled outFashion
Sasha with long silver-blonde hair in an open black shirt, in a softly lit room with purple velvet behind her.
UndoneFashion
Sasha in the car in a black, red and white elitebody MAFIA graphic crop top, her long platinum hair loose, pointing at the print with long nude nails.
Family businessFashion
Sasha in a black patent top, one arm raised to show a star tattoo on her wrist, with a crystal chandelier behind her.
Under the chandelierBeauty
Sasha in a black zip top in the car, one arm raised behind her head, her long platinum hair loose, lit by cool blue light.
Passenger seatLifestyle
A selfie of Sasha in a pink Barbie-print crop top and leggings, one arm raised behind her head and her long blonde hair over one shoulder.
Doll faceLifestyle
A pair of hot pink patent platform stilettos seen from behind, their soles in leopard print.
Pink, obviouslyFashion
A warm close-up of Sasha in a black one-shoulder top and a small diamond heart pendant, her long silver-blonde hair falling past her shoulders.
Model & content creator
behind the scenes
A sunny selfie in the car: Sasha in a teal hoodie, her hair pulled back and her seat belt on.
@sashalexha

A little about me

More than a pretty picture.

I’m Sasha. Model, creator, and a firm believer that personal style should have a personality.

My world is fashion, beauty and everyday life, with a weakness for statement heels and a little extra glamour.

I bring that same energy to the brands I work with.

Feminine, expressive, and always my own.

01 Beauty

Glam

Lashes, contour and a nude lip. What's on my face, and how I put it there, step by step, in my own words.

Watch the glam on @sashalexha

What's on my face

Sasha looking straight into the camera against a soft pink blur: bold brows, dramatic lashes and a peachy nude lip.
lashes first
A black-and-white close-up of Sasha: long blonde hair, wispy lashes and full, glossy lips.
car-seat glam
Sasha in a close-up: platinum hair, pale green eyes, full wispy lashes over a black wing, brushed brows, sculpted cheekbones and a glossy nude lip.

02 Looks

The black edit

Patent, latex, leather and fur. The looks, piece by piece.

Sasha in a black patent corset and croc patent thigh-high boots, sitting on the edge of a bed. Sasha in a black patent lace-up corset dress and platform boots, a grey striped fur coat falling off her shoulders. Sasha from behind in high-shine black leggings with buckled straps and strappy heels, looking back over her shoulder. Sasha in a black ruched mini dress and red-soled platform heels, leaning on a table beside a black bag. Sasha head to toe in black in a hotel corridor: a fringed shawl over a ribbed top and leather mini, patent thigh-high boots with studded stiletto heels.
On setPatentFurLeatherLittle black dressFringe
Patent
Fur
Leather
The LBD
Fringe

Shot list

  1. Patent, head to toe
  2. Fur over a corset
  3. Leather and buckles
  4. The little black dress
  5. Fringe and thigh-highs

03 Daily stuff

At home

White floors, orchids and a lot of mirrors. The everyday side.

Sasha in a sage top with her hair pushed back, lit by the afternoon sun at home.
Afternoon sun
Sasha in a sky-blue tee, her chin resting on her hand, with a big diamond ring.
Sky-blue tee
Sasha in an olive shirt dress and black platform heels, sitting in a white chair in her home office.
The home office
Sasha in an olive ribbed knit, one hand in her hair and a stack of silver charm bracelets on her wrist.
Olive knit, silver charms
Sasha in a black knit with pearl studs around the neckline, in soft winter sun.
Pearl-studded knit

Fitness

Sweat, then glam.

Mesh, leggings and platform sneakers. The gym is part of the look, and so is the lash.

  1. Warm up
  2. Cardio
  3. Lift
  4. Glow
Set 01Warm up
Sasha on an elliptical in a bright gym, one hand on her hip, in a black mesh crop top with open shoulders, black leggings and black patent platform sneakers.
Set 02Cardio
Sasha seen from below on a stair climber under a wood-beamed ceiling, in a black and white printed crop top and leggings and chunky black sneakers.
Set 03Lift
Sasha on a weight machine with her hands behind her head, in the black and white printed crop top and leggings and chunky black sneakers.
Set 04Glow
Sasha on a terrace above the hills, holding the hood of a white cropped hoodie up over her head, in a black mesh top, black leggings and white platform heels.

Gym rollBetween sets.

Sasha sitting on a concrete post in a garden, in a black mesh crop top, leggings and black sneakers. Sasha crouching on the gym floor in the printed set and a zip jacket, with white lace-up stiletto boots and neon green nails. A close selfie of Sasha outdoors, a white hood up over her long blonde hair and a black mesh top beneath. Sasha on a stair climber seen from behind and below, looking back over her shoulder, in a black mesh top, leggings with mesh panels and black patent platform sneakers, tall gym windows ahead of her. A close selfie of Sasha in the car in a black mesh top, red nails in her hair.

04 My love

My king

My best friend and my partner in everything. Date nights, long drives, big plans: we do it all together.

Married to my king.

Sasha and Adam cheek to cheek, smiling, him in glasses and a black tee, her in a leather jacket.
Us
Sasha and Adam on a night out, both in black, close together under warm pink light.
Night out
Sasha and Adam on a drive, side by side in the car, her in sunglasses and a pink top.
On the road

05 The book

Everything men know about women

A comprehensive guide by Alexandra Smadja

The cover of my book: Everything Men Know About Women, a comprehensive guide by Alexandra Smadja.

Welcome to a world of discovery, humor, and perhaps, a bit of irony.

From the back cover

As a dating coach, I hear one question all the time: what do men actually know about women? So I wrote the book on it. Funny, straightforward, and with a wink.

Sasha with long blonde waves in a black zip top, close up. Sasha in bronze glam, a hand touching up her look. Sasha in pink with silver curls and long pink nails.

Written by me Alexandra Smadja, aka Sasha

Ask me about the book

06 Labubu

My creations

I dress every one myself and set the crystals one by one, until each has a look of its own. Hats, bows, tiny sneakers and a lot of sparkle.

Closet sales run on InstagramPick any one to see it up close
  • Labubu Nº 01: pink fluffy hood, crystal ear muffs, a jewelled belt, denim overalls and white sneakers.
    Nº 01 Pink hood, crystal muffs
  • Labubu Nº 02: cream fluffy bucket hat, a little pink camera bag and denim overalls with an 85 patch.
    Nº 02 Bucket hat & camera bag
  • Labubu Nº 03: white hood with a star pin, crystals around the eyes and a cola bottle in hand.
    Nº 03 Star pin & cola
  • Labubu Nº 04: red crystal ear muffs, white fur, a crystal cola can and red boots.
    Nº 04 Red muffs & cola can
  • Labubu Nº 05: cream bucket hat, denim overalls and crystals on the cheeks.
    Nº 05 Cream bucket hat
  • Labubu Nº 06: houndstooth bucket hat with gold glasses, denim overalls and a crystal smile.
    Nº 06 Houndstooth & gold specs
  • Labubu Nº 07: white panda bucket hat with round glasses, striped sleeves and a graphic tee.
    Nº 07 Panda hat & stripes
  • Labubu Nº 08: blue crystal headphones, a blue checked hoodie and suede boots.
    Nº 08 Blue crystal headphones
  • Labubu Nº 09: the blue hoodie look with crystal headphones and laced boots.
    Nº 09 Blue hoodie & boots
  • Labubu Nº 10: a red bow, black glasses, a cola bottle and denim shorts.
    Nº 10 Red bow & glasses
  • Labubu Nº 11: red crystal ear muffs, a sparkling cola can and red boots.
    Nº 11 Red muffs, close up
  • Labubu Nº 12: a red bow, crystal-framed glasses and a cola bottle in hand.
    Nº 12 Bow, specs & cola
  • Labubu Nº 13: a big red bow with a pom-pom, crystal lashes and a cola can.
    Nº 13 Red bow & crystal lashes
  • Labubu Nº 14: a gold bucket hat with round glasses and SOS overalls.
    Nº 14 Gold hat & SOS
  • Labubu Nº 15: the panda bucket hat and glasses with a striped tee, seen from the side.
    Nº 15 Panda hat, side view
  • Labubu Nº 16: a red bow with a pom-pom, a crystal face and a cola can.
    Nº 16 Bow, pom-pom & cola
  • Labubu Nº 17: a lilac fluffy hood, a crystal chain and denim overalls.
    Nº 17 Lilac hood & chain
Labubu Nº 01: pink fluffy hood, crystal ear muffs, a jewelled belt, denim overalls and white sneakers.
Sasha LexhaNº 01Pink hood, crystal muffs

On the feed ✦ @sashalexha

Lately on Instagram

  • Sasha in a black zip top, hair down in soft waves.
  • Sasha with a dark smoky eye and glossy nude lips.
  • A little black dress and heels at home.
  • One of my Labubu creations in a red knit hood.
  • Sasha and her husband in sunglasses, side by side.
  • Platinum curls and a pink top.
  • Sasha at home in a green knit.
  • A striped faux fur coat over a black corset.
  • A Labubu creation in a gold bucket hat and a navy jacket.
  • Sasha in black, golden hour glam.
  • Sitting on the stairs in a beige mini dress.
  • Black leather and thigh-high boots.

Glam days, new looks, date nights with my husband and my Labubu creations. Come say hi.

Follow @sashalexha

For brands with personality

Let's make a statement.

Have something beautiful in mind? I'd love to hear about it.

Start a collaboration

  • Fashion
  • Footwear
  • Beauty
  • Lifestyle

Fashion, footwear, beauty and lifestyle partnerships with Sasha's signature feminine edge.

Start a collaboration

  • Editorial
  • Product stories
  • Campaigns

Editorial imagery, product stories and campaign shoots. Share your creative direction, location and dates.

Start a collaboration

  • Styled looks
  • Beauty moments
  • Lifestyle

Styled looks, beauty moments and lifestyle content. Let's talk about your story, deliverables and where they'll live.

Start a collaboration
Sasha in a sky-blue tee, her chin resting on her hand, with a big diamond ring.
Beauty
Sasha in an olive shirt dress and black platform heels, sitting in a white chair in her home office.
Lifestyle
Sasha in a black ruched mini dress and red-soled platform heels, leaning on a table beside a black bag.
Fashion

Business & collaborations sashalexha@gmail.com

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